Atlanta based Novelis Corp., the leading producer of flat-rolled aluminum products and the world’s largest recycler of aluminum, will be supplying recycled material for cosmetics packaging under a deal announced Aug. 9.
New Albany, Ohio-based packaging manufacturer Anomatic Corp. partnered with Novelis in the development and commercialization of an eco-friendly alloy meeting the stringent criteria for anodizing and the aesthetic expectations for cosmetics and beauty packaging. Third-party certifier SCS Global Services certifies Novelis’ evercycle™ alloy to contain 100% recycled aluminum.
The new alloy comes at a critical juncture as consumer products brands are facing new legislation to enhance and standardize climate-related disclosures including greenhouse gas emissions, product lifecycle analysis, future targets, and goals.
“Novelis is proud to offer our customers a new packaging solution that is not only made from 100% recycled aluminum but can also be easily recycled again,” says Jami Chime, account manager, specialty products, Novelis North America.
Evercycle is currently in production at Novelis and Anomatic. Novelis produces evercycle in Oswego, N.Y.; Kingston, Ontario; and Buckhannon, W.Va.
Photo courtesy of Anomatic. Caption: Evercycle by Novelis puts 100% recycled aluminum on the Anomatic 2-PC lid for skincare jars.